Privacy Policy

1. Who we are

The controller of the personal data described in this policy is SIA EASYMAT, registration number 40203221390, Brīvības gatve 397-33, Rīga, LV-1024, Latvia. You can contact us at [email protected].

This policy explains how we process personal data when you use leyareading.com, complete the website reading quiz, receive transactional email, make a payment through Stripe, or contact support.

2. Data we collect

• Website and technical data: IP address, browser, device, user agent, page URL, referrer, approximate country, security logs and server logs.
• Advertising and analytics data: UTM parameters, campaign IDs, ad IDs, placement, fbclid, Meta browser identifiers such as fbp and fbc where available and permitted.
• Service data: your name and email address, selected cards, topic, question, optional context, secure visit/session identifiers, reading status and delivery events.
• Payment data: payment status, order information and transaction references processed through Stripe. We do not store full card details.
• Support data: messages you send to us by email or another support channel we make available.

3. Why we use the data

• To provide the requested entertainment/self-reflection reading and communicate with you about it.
• To process payments, refunds and customer support requests.
• To send transactional email confirming that we received your question and notifying you when the reading is ready. These service messages are not marketing.
• To measure website and advertising performance, including Meta Pixel and Meta Conversions API where consent and applicable law allow it.
• To protect the website, prevent abuse and keep records required for legal, tax and accounting reasons.

4. AI-assisted processing

Lea is a fictional digital persona created for entertainment and self-reflection readings. We may use AI systems and related service providers to help interpret card selections, understand your question, draft or assist with a response, improve consistency and provide support.

Your selected cards, topic, question and optional context may be processed by these AI systems for the purpose of providing the requested reading. We do not use AI to make decisions that produce legal or similarly significant effects about you.

5. Legal bases

• Contract: to deliver the reading and handle related communication.
• Consent: for non-essential cookies, marketing tracking and similar technologies where required.
• Legitimate interests: to secure the service, prevent abuse and understand basic performance.
• Legal obligation: to keep required payment, tax and accounting records.

6. Service providers

We may use service providers including Resend for transactional email, Stripe for payments, Meta Platforms for consented Pixel and Conversions API measurement, Cloudflare for security and delivery, hosting providers for server infrastructure, AI service providers for reading assistance, and internal admin notification tools. These providers process data under their own terms and privacy practices.

Some providers may process data outside the EEA. Where this happens, we use a transfer mechanism recognised by applicable data-protection law, such as an adequacy decision or appropriate safeguards, where required.

7. Retention

• Questions, reading requests, transactional email status and service records: up to 24 months.
• Advertising identifiers, UTM parameters and campaign attribution data: up to 180 days.
• Payment, refund and accounting records: for the period required by applicable tax and accounting law.

8. Your rights

If you are in the EEA/UK, you may request access, correction, deletion, restriction, portability, or object to processing. You may withdraw consent at any time where processing is based on consent; this does not affect processing before withdrawal.

To exercise your rights, email [email protected]. You may also lodge a complaint with your local data-protection authority; in Latvia, this is the Data State Inspectorate.

9. Age limit

Our service is intended for adults aged 18 or older. We do not knowingly provide readings to minors.